A R T U R E

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PROJECT 03

THE LOOM

TYPOLOGYBOUTIQUE
STYLEINDO-SARACENIC
STATUSCOMPLETED
The Loom Main View

DESIGN CONCEPT

The objective is to create a retail environment that feels like a modern palace. The design utilizes Indo-Saracenic silhouettes—specifically the multi-foil arch—reinterpreted with metallic finishes and integrated lighting to create a premium, Instagrammable shopping experience.

  • Aisled Arches: The left wall features a series of backlit, gold-rimmed arches inset with intricate floral wallpaper, serving as both a thematic backdrop and a branding element.
  • Layered Ceiling: A tray ceiling design incorporates hidden LED coves and recessed track lighting to provide a warm, even glow across the large floor plate.
  • The Boutique Focal Point: The service desk area is anchored by a sculptural, curved wooden desk and a gold-leaf U motif on the wall, crowned by a minimalist elephant head icon.
  • Sculptural Lighting: A centerpiece nest or starburst chandelier in gold hangs over the consultation desk, providing a high-impact visual anchor.
  • Contemporary Comfort: The lounge area features low-profile, modular white sofas and deep-seated forest green accent chairs with gold-capped legs, balancing luxury with comfort.
  • Climate Control Integration: High-end wooden-blade ceiling fans with integrated lights ensure air circulation while maintaining the "tropical luxury" aesthetic.

Opulent & Airy: The space avoids the heaviness of traditional boutiques by using a light marble base and vertical wooden lines, creating an atmosphere that is unmistakably Indian yet thoroughly modern.

Lounge Area
Arches and Aisles
Sculptural Lighting Detail
Lounge Area
Lounge Area